For now, i don’t know how to explain it and make it comprehensible to tech illiterate, let alone incite them to give a try for longer than the very short term.
If you are yourself a tech illiterate, which method worked for you?
If the tech illiterate is someone you know, which method was successful to convince them?
The best analogy for anything in the fediverse is “it’s like email where you dont need to have an account with the same company as someone to talk to them”.
For Mastodon specifically, it’s just the Twitter equivalent of that.