DNC’s Local Listeners initiative will target one million ‘infrequent’ voters in battleground districts

Democrats are launching an aggressive campaign to win back voters they lost, not to Donald Trump, but to the proverbial “couch,” as they look to regain support ahead of the 2026 midterm elections.

On Wednesday, the Democratic National Committee (DNC) rolled out a new initiative called Local Listeners with the goal of targeting over one million “infrequent” voters in key battleground districts. Seeking to build on the party’s string of off-year election victories, which extended into 2026 with an upset in Texas last weekend, the DNC is betting that early, localized outreach will be crucial in winning back these voters’ trust – and their ballots – this time around.

“If we want to keep earning back the trust and support of voters, we have to listen to them,” DNC chair Ken Martin said in a statement, shared in advance with the Guardian. “This program modernizes the way we are talking to and hearing from the voters that we need to win elections now and for years to come. The Democratic Party is done with waiting until the last minute to engage voters – these conversations need to happen early and often.”

  • Lasherz@lemmy.worldM
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    3 hours ago

    Being Mamdani without the policies isn’t being Mamdani. America’s appetite for Obama types is waning.

  • Granbo's Holy Hotrod@lemmy.world
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    10 hours ago

    Super easy, barely an inconvenience… do the opposite of everything happening in the current administration. Don’t court the middle/right. Publicly recognize the lack of accountability and publish plans to do so.

  • Tylerdurdon@lemmy.world
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    10 hours ago

    Pfff, yea right. Until they go grass roots, this is all smoke and mirrors. The voters have gotten tired of it and want actual change (which is a big reason why we’re in this mess). Get rid of Schumer and the rest of the corpocrats, and look at what the people actually want. That’ll never happen.

  • gAlienLifeform@lemmy.world
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    9 hours ago

    Volunteers will undergo a seven-week training program on how to better engage these voters, including sessions on “active listening” and “having difficult conversations about politics”.

    Seven weeks of paychecks for the consultants, but the party members they actually want to go out and do the real work of talking to people are just expected to volunteer. Sounds like the Democratic party I know and loathe.

  • EmpireInDecay@lemmy.ml
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    8 hours ago

    They are infrequent voters because they listened to what Democrats said then they watched what Democrats did. Democrats can’t be trusted.

  • inclementimmigrant@lemmy.world
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    8 hours ago

    I’m sure that having leadership sanction Democrats voting for ICE funding after they murdered an American citizen, withholding support for the progressives that won the primaries, and stating their job is to ensure funding for Israel is their first step in proving they deserver another chance.

    Again, big talk, no actions from these A-holes.

  • bitjunkie@lemmy.world
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    8 hours ago

    “Corpodems launch aggressive campaign to get votes by doing literally anything other than what the people want” 🥱

    • MrVilliam@sh.itjust.works
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      9 hours ago

      And also show them a picture of JD Vance and explain that he’s Peter Thiel’s lapdog. And explain who Peter Thiel is. And explain why he’s bad and therefore why Vance is bad.

      On second thought, reaching the willfully ignorant is gonna be a fucking task and a half, especially with fox news blasting in public spaces like waiting rooms while critical thinking is gutted in public schools.

      It’s hard to feel bad for America right now. We had it coming. We told ourselves for 80 years that it can’t happen here, so our guard wasn’t up to contend with the reality that it could happen here, guaranteeing our eventual current state of fucking happening here.

      I don’t know how this ends in anything other than violent collapse, and I’m not sure how to get my family out in time or where to go. I won’t be considered a valid refugee until after these Nazis have us too trapped to get out at all. People are too exhausted and stupid to organize into effective resistance. I doubt it would take that many bodies to surround the white house with rifles and achieve regime change, but nobody’s coming to save us, and that includes our bickering, divided left and also the feckless liberals trying to soften everything to just some light fascism that’s still 100 calories of fascism, but that’s better than 140 calories of fascism so we’re supposed to just be over the fucking moon with all their hard work.

      I’m so tired of warranted anxiety. Say what you want about Biden, (believe me, I have my complaints,) but he at least kept the car on the road. He got us off the rumble strips. Now we’ve already careened off the cliff, but nobody will acknowledge it until we hit the bottom in a fiery explosion. It would take a fucking miracle to sprout wings and save us at this point.

      • moseschrute@lemmy.world
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        6 hours ago

        I have to disagree with the hard to feel bad part . I’m American. Every election I’ve ever voted in has been plagued with Trump. I didn’t spend 80 years saying that it couldn’t happen here. I’ve never really seen what an election without Trump looks like. At least not one that I was old enough to participate in. It’s difficult for me to not feel that the older generations have let my generation down. That’s where my frustration lies. I don’t think the younger generation deserves the blame yet.

        I don’t mean to sound morbid, but I’m excited that boomers are close to aging out of politics (aka dying). Will be nice to finally have some younger representation. Too bad it couldn’t have happened sooner.