In the wake of Vice President Kamala Harris’ defeat, recriminations have flourished inside the Democratic Party with different factions blaming different policies or groups to explain the loss. Critics, however, describe a deeper structural problem with how the modern Democratic Party runs campaigns, which lines the pockets of party insiders, bloats campaign budgets and boxes out influences from outside party elites.
The Harris campaign broke campaign finance records, raising nearly a billion dollars, but ending the race $20 million in debt, spending millions on consultants and hundreds of millions of dollars on paid media.
According to Shakir, Democratic strategists often see cutting a new 30-second ad as a sort of cure-all to a campaign’s problems and a way for campaigns to address a weakness without re-evaluating the message or stances they’ve taken. “There’s no room you walk into in which saying we should run an ad sounds like bad advice," he said. “The bigger problem to me is when there is a flaw or problem in the campaign it often wrongly becomes understood that there is a 30-second ad that can cure it. If we have a problem with Latino men, or young people or working-class people in Pennsylvania, how about another 30-second ad for that?”
According to Shakir, it doesn’t have to work this way but media firms and campaigns often push for more expensive production strategies like more shoots, or oversaturating airwaves, because it’s an opportunity for everyone to get paid. In some cases, Shakir said, even senior campaign staff will get a cut of ad spending.
If you looked at the districts / states where the has a big ground and ad game, those places performed a percent or two better than the places they didn’t campaign in.
The ground game worked, but the broader national message and messaging strategy didn’t work as well as the republican’s. In places where there was no aggressive campaign spend from the GOP or DNC, the Dems often underperformed by an extra percent or two.
Maybe it’s the new media landscape that the GOP is so good at controlling, or maybe the Dems core message wasn’t strong enough, or maybe it was because Harris had to do what Trump had been campaigning on for 4 years, or maybe people are hurting and think the grass will be greener. People will probably debate this shit for decades.
But, IMHO, the media and ground game did quantifiably move the numbers in Harris’ favor. But she was down by 3% or 4% and only clawed back 1 or 2 with media.
Having the richest man in the world and his propaganda network and Russian cyber warfare trolls in your pocket probably helped as well.
I think the way more important thing (if only because we can do something about it) are all the rich idiots ostensibly on our side getting out of pocket
Like Musk and Putin are shitheads who are going to do shithead things until we force them to stop, but at least our ostensible allies could stop screwing us over in the meantime
e; Just now noticing that I forgot which thread I was commenting in and I just relinked the OP, which was a silly thing to spend effort on, but spending the effort to delete it at this point also seems silly
“Reviewing the ad spending from the Harris campaign, it’s clear that the bulk of the money was funneled through firms run or owned by Democratic Party insiders.”
Bruh. Rn the comments are about how the DP can better leverage ad spending and I’m thinking to myself these first few commenters have to be bots with the express instructions to avoid talking about corruption within the party.
This article is about corruption. Our government is corrupt.
Fuck outta here with this media landscape shit