That’s about a 40% increase in the amount I have been paying for years without fail, partially at the threat of if I cancel, I lose my grandfathered pricing.
And frankly the quality of the bundles has been dropping for a while.
I guess I finally cancel then. What a silly way to lose business
Edit: and cancelled, happy there was a text box for me to tell them why I’m gone. 8 years of paying monthly apparently
They are losing business, because revenue goes down.
They will negotiate the prices they pay publishers for a set of keys to use in humble choice to mean they get their 15% cut of the revenue. If a publisher sets the price too high, they’ll go elsewhere until they can get their margin.
If they lose ~25% of their subscribers over a ~40% price hike, they will be right back where they started in terms of profit—which is a place where they would consider hiking the price and losing customers.
That’s about a 40% increase in the amount I have been paying for years without fail, partially at the threat of if I cancel, I lose my grandfathered pricing.
And frankly the quality of the bundles has been dropping for a while.
I guess I finally cancel then. What a silly way to lose business
Edit: and cancelled, happy there was a text box for me to tell them why I’m gone. 8 years of paying monthly apparently
They aren’t losing business if it costs them money to have you as a customer
They are losing business, because revenue goes down.
They will negotiate the prices they pay publishers for a set of keys to use in humble choice to mean they get their 15% cut of the revenue. If a publisher sets the price too high, they’ll go elsewhere until they can get their margin.
If they lose ~25% of their subscribers over a ~40% price hike, they will be right back where they started in terms of profit—which is a place where they would consider hiking the price and losing customers.