“Just a little whoopsie, sent a cease and desist to the wrong person. When I saw the public backlash, I definitely realized my mistake that was definitely a mistake to begin with” - Wizards of the coast

It’s not a mistake when one of the upper management guys was ranting about it before it happened…

I have a theory that the guys at WOTC get off to being humiliated online.

Best I can say is this is a small step up from the Pinkertons debacle